Recruitment - Jagiellonian University
Website design as part of a recruitment campaign for the Institute of Psychology at Jagiellonian University.
The design challenge was to create a website dedicated to Generation Z, who value individuality and reject the usual schemes.
The campaign is primarily aimed at Generation Z. When designing the site and its mechanics, we wanted the whole user experience to be highly individual. Users leave their own unique mark on the site, creating patterns with a brush attached to the mouse. Among other things, we depicted the metaphorical genes of psychology described on the site as geometric figures resembling minerals, which are created as a result of a specific process - in our case, education.