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Good steps

We designed visual identity for a local brand goodsteps, whose founders are enthusiasts and professional instructors of Nordic Walking and Slow Jogging. You can simply describe them: professional optimists.

branding

The logo we designed is a vision of training that takes place every day at goodsteps.

The four colours, on the one side, refer to positive relations and the local community and, on the other, they are a direct reference to the genesis of Nordic Walking, a sport which was developed as a year-round training for cross-country skiers.

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